.dad TLD stats

• Run by Google Registry
• Sold most by Squarespace Domains II LLC, 23.5% in January 2025
• Our model compares it with 3 strings in the 2026 round

Names on the books at the end of each year since general availability, from the registry's monthly reports to ICANN, through May 2026. The marked point is the zone count of 13 Oct 2026, a different count taken on one night.

In its first year, to April 2024, 16 registrars held 10 or more .dad names and the largest held 30%; by its third, to April 2026, 18 did and the largest held 19%.

Year 1 starts at general availability and each year is labelled by the month it ends. Registrars with 10 or more names and the largest registrar's share are read at that month. A year with fewer than nine monthly reports is left blank.

Squarespace Domains II LLC held 23.5% of .dad names in January 2025; the largest five together held 71.1%.

Shares add to 100%. From the registry's report for January 2025.

When we scored the 2026 round, our model listed .dad among the closest 2012-round TLDs for 3 applied-for strings. No applicant made these comparisons; strong and moderate are how close it judged each match.

• Strong (1):.bro
• Moderate (2):.buddy.fam

Cross-checkThe registry reported 2,840 names for Jan 2025; the zone on Oct 13, 2026 held 974 more. The two are counted differently and 21 months apart: a registered name that is not delegated never appears in the zone, and a zone file is read on one night, a report at a month's end.

Counted from the registry’s own zone file on the night of Oct 13, 2026. A zone count is not domains under management: a registered name that is not delegated never appears in the zone, and a name on hold leaves the zone while it stays registered. The two numbers will not agree, and neither is wrong.

Names under management at month end, as the registry reported it. Reported to ICANN monthly. Sunrise Apr 2023 to May 2023; general registration May 2023.