.kord
Is .kord a real TLD? Who’s applying to run it?
.kord is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Checkboard.
A single-company brand address: useful only to its applicant, with no public registrations and no resale market.
the applicant company itself, for its own products, services and internal addresses; there is no outside buyer group
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet almost exactly: a four-letter k-for-c respelling of a familiar word that is not itself a dictionary entry, so the applicant has to teach the string its meaning rather than inherit one — a coined brandable namespace standing on sound and shortness.
Also a phonetic respelling that trades dictionary legitimacy for a short ownable string, but its disguise still points at one commercial category, so it leans more on the underlying word doing the work than a freely coined name does.
The pure coined-short-string version of the same bet — a pronounceable invented four letters that only works if one owner puts its primary identity on it and builds recognition from zero, with no generic demand to fall back on.
What a .kord domain is
.kord is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Brand category. One application for it is on ICANN’s Reveal Day list.
Is the .kord domain extension real yet?
.kord is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .kord domain?
You can’t yet. A .kord name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .kord was .kred, delegated on 27 February 2014.
Is .kord a real TLD?
Not yet. .kord is not in the DNS root, so nothing resolves under it. It’s here because .kord is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Checkboard · first recordedICANN
- Band chosen: 1-9, no realistic market. The verified facts record one application for .kord by Checkboard Limited with ICANN application type "brand" and no category tag; the applicant's line of business is unknown from the facts, so I reason from the application type alone. A brand-type TLD is operated for the applicant's own use, so over the next 5 years there is no public registration channel and therefore no aftermarket and no third-party primary-identity use; the string's resemblance to common words (cord, chord) does not change that, because nobody else can register under it. By analogy (flagged as such), brand TLDs from the 2012 round that went live were in many cases used as closed corporate namespaces or left largely dormant, and some were later retired, so the realistic outcome is narrow internal utility at best. It is not in the 10-29 band because that band assumes at least some open, if shallow, outside demand (vanity or event-driven registrations), and a closed brand string offers none; it is not lower than 8 because the applicant can genuinely use it as a primary identity for its own products, which is a small but real end-use value. Main market uncertainty: whether the operator actually migrates its customer-facing properties onto .kord addresses or keeps the string largely as a defensive or internal namespace, which decides whether the TLD gains any public visibility over the next 5 years.