.organization
Is .organization a real TLD? Who’s applying to run it?
.organization is contested: 2 applications for it are on ICANN’s Reveal Day list, as of 7 October 2026. They are Public Interest Registry and Link Freedom Group.
A long spelled-out cousin of .org; nearly everyone who wants this identity already has a shorter, more trusted option.
nonprofits, associations, clubs, and internal team sites that missed their preferred .org name and will accept a long, literal alternative, plus brand owners registering defensively
In LFG's published list of 300+ strings submitted before the ICANN window closed on 2026-08-12. Their catalog tagline: “Built for teams, made for unity.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet in another script market: a plain entity-type noun meaning "organization/institution" that any body could hang its primary identity on, wagering that the spelled-out category word beats the entrenched abbreviation.
Literally the target word as a generic entity-class noun, aimed at the same buyer (associations, nonprofits, institutions naming themselves by what they are) and resting on the same premise that a registry can be built on a category label rather than a brand.
Same kind of string doing the same job — an unrestricted, spelled-out legal-entity noun positioned as the long form of a legacy three-letter incumbent — but its identity buyers are for-profit rather than the nonprofit/association base .organization must win.
What a .organization domain is
.organization is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Other category. 2 applications for it are on ICANN’s Reveal Day list.
Is the .organization domain extension real yet?
.organization is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .organization domain?
You can’t yet. A .organization name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .organization was .组织机构, delegated on 9 March 2014.
Is .organization a real TLD?
Not yet. .organization is not in the DNS root, so nothing resolves under it. It’s here because .organization is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Public Interest Registry · first recordedICANN
- Link Freedom Group · now confirmedICANN
- Link Freedom Group · first recordedLink Freedom Group
“LFGL2683T-T56765 · Link Freedom Group Ltd · primary · contention set 2026-174 PIR2624T-T39548 · Public Interest Registry · primary · contention set 2026-174”ICANN
“.organization · Commerce · “Built for teams, made for unity.””Link Freedom Group
- I place .organization in the 10-29 band (vanity/narrow). It is not in the 30-49 band because the string is fully superseded by an entrenched, far shorter legacy TLD carrying the same meaning: by analogy, spelled-out or elongated variants of established endings (long generic strings like .business and .company relative to .com, flagged as analogy) have historically struggled to become serious primary identities, and this string is longer than those while offering no meaning .org lacks, so even price-driven volume demand looks doubtful. It is not in the 1-9 band because the word is a real, universally understood category label; some genuine registrations from name-collision refugees, defensive brand owners, and deep-discount promotions are plausible over the next 5 years, and a registrar-scale applicant portfolio (LFG filed more than 300 strings in the 2026 round and lists this one under Commerce with the tagline 'Built for teams, made for unity.') suggests it would at least be distributed through normal channels. Registration volume for the incumbent .org and typical renewal behavior for long generic TLDs are unknown; I reason from analogy only. My main market uncertainty: whether heavy registrar bundling or promotional pricing can manufacture sustained volume for a 12-character generic when the 3-character equivalent remains broadly available in some form, or whether demand stays purely defensive and churns.