.海信
Is .海信 a real TLD? Who’s applying to run it?
.海信 is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Hisense.
A Chinese-script brand address for one electronics company; useful to that company only, with no open market or resale value.
the applicant brand itself and its own product lines, retail channels and service sites in Chinese-reading markets; there is no outside buyer
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet exactly: a major East Asian consumer-electronics manufacturer claiming its own brand name in its own native script as a closed corporate namespace, where the only thing that has to be true is that the company wants to run its own identity space — no third-party demand required.
A Chinese corporation's two-character native-script house brand as a dot-brand — not a transliteration of a Western mark but the name its home market actually types, bet on internal brand control rather than registrations.
Also a Chinese group's own short native-script brand run as a closed corporate namespace; slightly weaker as a parallel because it is a diversified financial conglomerate's house mark rather than a single consumer-product brand buyers see on hardware.
What a .海信 domain is
.海信 is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Brand category. One application for it is on ICANN’s Reveal Day list.
Is the .海信 domain extension real yet?
.海信 is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .海信 domain?
You can’t yet. A .海信 name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .海信 was .삼성, delegated on 21 February 2014.
Is .海信 a real TLD?
Not yet. .海信 is not in the DNS root, so nothing resolves under it. It’s here because .海信 is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Hisense · first recordedICANN
“QHTS2645T-T85675 · Qingdao Hisense Technology Service Co., Ltd. · primary”ICANN
- Band chosen: 10-29 (vanity/narrow). The record shows a single confirmed brand IDN application by Qingdao Hisense Technology Service Co., Ltd., so the string is a closed corporate namespace in Chinese script. Not 30-49: a brand TLD has no third-party registrations at any volume and no aftermarket, so the defining traits of the 'usable but limited' band are absent by design. Not 1-9: there is one realistic user with a genuine reason to hold it, a consumer-electronics brand whose home market reads Chinese and could plausibly route product, support or campaign addresses under its own name, so the market is narrow rather than nonexistent. By analogy (flagged as analogy), Chinese-script brand TLDs from the earlier round have tended to stay dormant or redirect to the company's existing site, with real traffic living on conventional ASCII domains, apps and platform accounts; the few brand TLDs in any script that became a primary identity did so only through deliberate migration, which is uncommon. Main market uncertainty: whether Chinese consumers and the dominant discovery channels there (search, in-app browsers, messaging platforms) will type or follow a Chinese-script address at all, which bounds end-use utility over the next 5 years more than anything about the brand.